I have been remiss in keeping up with the Campaign blog, but for good reason: Year-end for a fundraiser is usually the busiest time of the year. The final two months of the year are often a flurry of activity—the Foundation team is busy proactively closing as many new gifts as possible while also responding to donors who are trying to make last-minute, tax-advantaged contributions before the December 31st deadline. This year saw an unprecedented level of giving during the final 61 days of the year….more than $7.5 million in new cash and pledges were received between November 1st and December 31st.
Of course, this flurry of activity is a great problem to have. When the dust settled, the Swedish Medical Center Foundation was grateful to receive more than $19.8 million in support from the community. Despite raising gifts in a very challenging economic climate, 2011 marked the fifth consecutive record-breaking year for the Foundation (You can click here to see the annual totals for the past five years) in terms of total dollars raised, number of gifts (20,000+) and number of donors (14,700+). In the past two years alone, the Foundation has received more than $39 million from the community. When combined with a few significant gifts already donated in early January 2012, nearly $91 million has been generated toward the $100 million goal for The Campaign for Swedish.
It feels great to be part of such a driven, dynamic and passionate team that has had such enduring success. But I try to always remember that it’s not the dollars that are important, but rather what we do with those dollars that really matters. Looking back over the past five years, it has been a source of tremendous pride to see the gifts which have been given – by grateful patients, families, employees and friends—converted into new treatments, better facilities, cutting-edge equipment and overall better care for our patients. Campaign gifts have helped fund a wide range of important projects, including the new True Family Women’s Cancer Center, a new brain cancer program, a new NICU, a world-class MS facility and an advanced Heart Failure program, to name just a few.
The response to The Campaign for Swedish has been overwhelming, and a reminder that our community continues to value world-class health care. On behalf of the patients we serve, thank you for your ongoing support.